Background

Because of our expertise in design and illustration, Edelman asked us to provide a series of illustrations, to be used internally, for a pharmaceutical client on the verge of a game-changing discovery. The theme was breakthrough moments that changed the course of human history—from the invention of the printing press to the concept of the assembly line to the Beatles’ appearance on the Ed Sullivan show—to position the client’s work as equally significant. Each illustration captures the essence of the moment or the invention in a simplified and lighthearted but highly impactful way.

Services
Services
Illustration