Working closely with the GIRL team and OneTandem, we devised a plan for a user-centric website that would complement the data visualizations, analytics, and stories, also providing:
- The story behind A3 and why its offerings are of value
- A searchable library of companion resources (e.g., training videos and research tools)
- A blog of stakeholder insights to benefit and round out the site user experience
This complex project required careful coordination. We started with requirements reviews and brainstorming sessions and evolved those team decisions into the aesthetics, information architecture, and user-experience design. We connected early and often to ensure all stakeholders were aligned with the visuals and that anticipated content would be delivered according to specs that assured the core ideas would be clear and actionable.
“Our team of researchers at the GIRL Center spent considerable time formulating the idea behind the A3 and aggregating key indicators focused on adolescents. We needed a web design and development team that clearly understood our mission and could deliver a high quality, user-friendly website within a short timeframe. Owls’ Head Solutions began with an in-depth discovery phase to understand our potential users and the story we wanted to tell with the website. They really took the time to listen to us and iterate on our ideas to create a website that met our criteria. Working with Owl’s Head meant I knew exactly what to expect and when to expect it – there were no hidden or unexpected surprises. They also thoughtfully worked with the dashboard designers, OneTandem, to ensure seamless integration with their sites. Through this collaboration, we were able to create something that has the potential to grow into a leading website focused on evidence and data for adolescents.”
—Sarah Islam, Manager of the GIRL Center at the Population Council